How Much Does A Wix Website Cost?
Quick answer: A Wix website costs $0 on the free plan. The Light, Core, Business, and Business Elite plans cost $17, $29, $39, or $159 a month in the US on annual billing. On monthly billing, they cost $24, $36, $46, and $172 a month. Most small businesses spend $348 to $468 in year one on the plan alone, plus domain renewal, paid apps, and payment processing fees.
Prices vary by country and currency, and taxes are extra. Confirm the price Wix shows for your location before you buy.
Wix Pricing at a Glance
Plan | Annual billing (per month) | Monthly billing | Year one (annual) | Storage | Collaborators | Sell online | Best for |
Free | $0 | $0 | $0 | 500 MB | — | No | Testing ideas |
Light | $17 | $24 | $204 | 2 GB | 2 | No | Portfolios, blogs |
Core | $29 | $36 | $348 | 50 GB | 5 | Basic | Small businesses, bookings |
Business | $39 | $46 | $468 | 100 GB | 10 | Standard | Growing stores |
Business Elite | $159 | $172 | $1,908 | Unlimited | 100 | Advanced | High-volume businesses |
Enterprise | Custom | Custom | Custom | Custom | Custom | Yes | Large brands, multi-site |
*US prices from Wix, checked October 2026. Annual plans are paid in full up front.
Key takeaways
Cheapest ad-free plan: Light at $17 a month, but it can't take payments.
Cheapest plan to sell online or take bookings: Core at $29 a month.
Best value for a growing store: Business at $39 a month, with 100 GB of storage and standard ecommerce.
Pay annually: it saves $84 a year on Light, Core, or Business compared with monthly billing.
Budget beyond the plan: domain renewal after year one, paid apps, business email, and payment fees.
Wix Pricing Plans Explained
You can start with Wix's free Plan or choose from four premium plans: Light, Core, Business, and Business Elite. Pricing and features for each Plan are listed in the dedicated sections below.
Free Plan: $0
Best for: Testing Wix's editor and features
Wix's free plan lets you start building and editing your website at no cost. You don't need to enter any card details, and there's no time limit.
However, the free plan has limited features:
500MB storage space – you won't be able to upload many videos or high-quality imagery
Wix ads – a banner ad will appear at the top of your website
A Wix domain name – you can't use a custom domain name on the free Plan, so your site's URL will look like this: www.accountname.wixsite.com/siteaddress
Limited functionality – you can't sell online, and you won't have access to analytics to track your site's performance.
Access to Wix's AI features – Wix's AI website builder and tools, such as the AI text creator, are available from the free Plan.
When should You Use Wix's Free Plan?
Wix's free Plan is a great starting point for anyone new to website building, but it's best for testing things out. The Wix domain and banner ads can make any site look and feel unprofessional. If you're serious about your website, upgrading to a Wix Premium plan is a better choice.
Light Plan: $17
Annual price: $17 per month ($204 for the year)
Monthly price: $24 per month
Ecommerce: No
Best for: Portfolios and personal websites
Besides the free Plan, Wix's Light plan is the cheapest option, starting at $17 per month (billed annually). You'll unlock the following features:
Removal of ads – the primary benefit of upgrading from the free Plan
2GB storage space
Free custom domain for the first year – this is available with all premium plans.
2 collaborators so you can delegate within a team
A light marketing suite, including features such as automated emails and lead-generation forms
24/7 help and support with Wix's AI-powered assistant Astro
On the Light plan, I can add someone's email to invite them as a collaborator and allow them to work on the site.
When should You Use Wix's Light Plan?
Wix's Light plan is ideal for small and informational websites, like blogs, portfolios, and resumes. It lacks advanced features, such as ecommerce, but it removes ads and is a great starting point for anyone looking to build a website and establish a professional online presence. The included marketing tools let you start promoting your business and build brand awareness at the same time.
Core Plan: $29
Annual price: $29 per month ($348 for the year)
Monthly price: $36 per month
Ecommerce: Yes
Best for: Small online stores
The Core plan is Wix's most cost-effective Plan, starting at $36 per month (billed annually). Though it's a slight step up in price from the Light plan, the Core plan introduces plenty of additional features, including the ability to sell online:
Wix's ecommerce features – sell up to 50,000 products, manage your inventory, and track orders.
50GB storage space
5 collaborators
Basic site analytics to monitor traffic and site performance
Basic marketing suite, create more forms and add a site chat.
Wix dropshipping – up to 25 products by Modalyst
Get access to Wix Hotel and Wix Restaurants for industry-specific tools.
Wix Bookings and Wix Events are great for scheduling and organizing appointments and in-person events.
Stream music and videos through your website
Sell artwork online
Set up loyalty programs, a great way to retain customers and offer unique rewards like discounts and coupons.
With the Core plan, I can start uploading my products via Wix Stores and get ready to sell!
When should You Use Wix's Core Plan?
To sell online, you need at least the Core plan, making it ideal for anyone starting an online business or moving an existing business online. In fact, our testing revealed Wix to be one of the best ecommerce website builders.
But while the Core plan's features are impressive, many remain basic. For this reason, the Core plan is best for early-stage websites and online stores. Once sales pick up, it might be time to reevaluate and upgrade to unlock advanced features.
Business Plan: $36
Annual price: $36 per month ($432 for the year)
Monthly price: $43 per month
Ecommerce: Yes
Best for: Established businesses
The Business plan costs $36 per month (billed annually), so it's not the go-to choice for people just getting started online. You get all of the features above that come with the cheaper Core plan, plus some brand new features designed primarily for selling online:
100GB storage space
10 collaborators
Advanced ecommerce features, such as improved gift card options, shipping capabilities, and increased dropshipping products
Automated sales tax on 100 transactions per month
Unlimited "back in stock" notifications
Sell in multiple currencies to reach international markets.
Additional loyalty program features, including tiers and reward points, are to improve customer engagement
However, this Plan doesn't include priority support, which is key if you anticipate needing faster response times to keep up with your business operations. For Wix's best support lines, you may want to pay more for the Business Elite plan instead (if your budget can comfortably afford it).
To add multiple currencies to the Business plan, I could add a currency converter element and select the desired currencies.
When should You Use Wix's Business Plan?
Once your store is getting steady sales, Wix's Business plan offers advanced tools you need to keep up with demand. While it's not the cheapest option on the market, it's considerably less expensive than Shopify's comparable Plan, which costs $79 per month. If your business is ready to scale up, it's time to consider the Business plan.
Business Elite: $159
Annual price: $159 per month ($1,908 for the year)
Monthly price: $172 per month
Ecommerce: Yes
Best for: Large businesses
At the high end of Wix's pricing is the Business Elite plan, costing $159 per month (billed annually). Offering everything you get on the cheaper plans, you can expect the following additional features:
Unlimited storage space
100 collaborators
Advanced features, including marketing tools, analytics, and ecommerce
Priority VIP phone support so you can skip the queue
Sell up to 50,000 dropshipping products through Modalyst
To set up dropshipping with Modalyst, you can download the app from Wix's App Market and integrate it with your website.
When should You Use Wix's Business Elite Plan?
Because it's expensive, the Business Elite plan is best for thriving businesses that need support and can easily afford the costs. Beginners and small businesses won't need all the features provided and will be better off with a more affordable plan.
Enterprise Plan: Custom Pricing
Annual price: Custom pricing
Monthly price: Custom pricing
Ecommerce: Yes
Best for: Global brands and industry leaders
Wix's Enterprise plan isn't meant for the average website owner. In fact, Wix will work with you to create a custom plan tailored to your business needs. Used by prominent brands such as Kroger, Clarins, and HelloFresh, this Plan is designed for large companies and industry leaders. Here's what you need to know:
Plans come with custom pricing
Access all Business Elite plan features
Get a dedicated account manager to help run your site
Enjoy a custom Wix editor
I found that the music company, Vevo, uses Wix Enterprise. Vevo is likely a great fit for Wix's Enterprise plan, given its large viewership.
When Should You Use Wix's Enterprise Plan?
Most of our readers are small- to medium-sized businesses, and Wix's premium plans will meet their growth needs. The Enterprise plan is ideal for industry-leading companies that require specialized support and advanced features. If your business becomes wildly successful, you may need an enterprise plan like this.
Here is a summary of all the Wix pricing plans in tabular format:
Plan | Light | Core | Business | Business Elite | Enterprise |
|---|---|---|---|---|---|
Price/month (annual) | $16 | $27 | $32 | $159 | Custom pricing |
Price/month (monthly) | $23 | $34 | $38 | $172 | Custom pricing |
Domains | Free domain for 1st year | | | | |
Collaborators | 2 | 5 | 10 | 15 | Unlimited |
Storage Space | 2GB | 50GB | 100GB | Unlimited | Unlimited |
Video Hours | 30 minutes | 5 hours | 10 hours | Unlimited | Unlimited |
Ecommerce Features | ✗ | Basic | Standard | Advanced | Advanced |
Site Booster (SEO) App | ✗ | ✓ | ✓ | ✓ | ✓ |
Events Calendar App | ✗ | ✓ | ✓ | ✓ | ✓ |
Professional Logo Design | ✗ | ✓ | ✓ | ✓ | ✓ |
Customer Support | 24/7 support | 24/7 support | 24/7 support | Priority support | Priority support |
Advanced Shipping | ✗ | ✗ | ✓ | ✓ | ✓ |
Abandoned Cart Recovery | ✗ | ✓ | ✓ | ✓ | ✓ |
Does Wix Have Any Hidden Fees or Additional Costs?
Like many website builders, Wix has additional costs that can add up quickly over time, such as domain names and third-party plugins. Your monthly fees could increase due to the following features and add-ons:
Cost | What to expect |
Domain renewal | Free for year one with a new annual or multi-year plan, then billed at the standard yearly rate. The voucher only covers a new domain from Wix and must be used within 60 days. |
Business email | Google Workspace is sold separately, for addresses like info@yourbrand.com. |
Paid apps | Many apps are free. Others charge their own monthly fee. |
Payment processing (US) | 2.9% + $0.30 per card, 3.7% + $0.30 for Amex, 3.49% + $0.49 for PayPal |
International cards (US) | An extra 1.5% cross-border fee since November 2025 |
Refunds | The original processing fee isn't returned |
Design and setup | $0 if you build it yourself, or a one-time fee for a professional build |
Example: say a US store on Core sells $5,000 a month across 100 card orders. It pays about $175 a month in processing fees: $145 for the 2.9%, plus 100 × $0.30. That's more than the plan itself.
How Much Does a Wix Website Cost Per Year?
Type of site | Plan | Plan cost, year one | Also budget for |
Portfolio or blog | Light | $204 | Domain renewal from year two |
Service business with bookings | Core | $348 | Payment fees, apps |
Small online store | Core or Business | $348 to $468 | Payment fees, apps, email |
Growing store | Business | $468 | Payment fees, marketing apps |
High-volume business | Business Elite | $1,908 | Payment fees, custom development |
DIY vs Hiring a Wix Expert
DIY | Wix designer or agency | |
Upfront cost | $0 beyond your plan | One-time project fee |
Time | Days to weeks of your time | Handled for you |
Best for | Simple sites, tight budgets | Lead generation, stores, custom features, SEO |
Risk | Slow pages, weak SEO, low conversions | Depends on the partner |
Wix's AI builder can generate a starter site from a prompt. A professional build pays off when the site has to win leads or sales, connect to other systems, or rank in search.
How Can I Save Money With Wix?
Despite the expensive nature of Wix's plans and various additional fees to keep an eye on, there are several ways you can save money when using Wix:
✅ Use Wix discount codes – the code "TAKE10" will get you 10% off any plan at checkout
✅ Pay annually instead of monthly
✅ Don't overpay for a plan you don't need
✅ Turn off auto-renewal
✅ Limit your extra expenses
For more ways to save money with Wix, check out our guide to Wix promo codes for the latest deals.
How Do I Choose the Right Wix Plan?
If you've looked at each pricing plan but still aren't sure which one is best for your needs, I've put together some key points to consider:
What sort of website do you want to build?
How much are you willing to spend?
Do you need to sell products?
Is there enough storage space?
Do other people need to access the dashboard?
Once you answer these questions, it'll be easier to choose the Wix plan that fits your website's needs. For example, the Business Elite plan is the only plan that offers unlimited storage, but you won't need to upgrade beyond the Light plan if you don't want to sell online.
Wix vs Other Website Builders on Price
Wix's paid plans run $17 to $159 a month on annual billing. The cheapest paid plan can't take payments, so if you run a store, compare Wix Core with other builders' entry-level ecommerce plans. See our guide to the best ecommerce website builders.
Conclusion
A Wix website costs $0 to start, and paid plans run $17 to $159 a month in the US. For most small businesses, the first year's plan costs $348 to $468, plus domain renewal, apps, and payment fees. Pick the plan that fits you today, pay annually, and model your transaction fees before launch.
Want a Wix website that brings in leads, not just visitors? Pravaah Consulting designs and builds conversion-focused, SEO-ready Wix sites. Explore our Wix design and development services or book a free consultation.
Questions? Answers.
1. How much does a Wix website cost?
Costs range from $0 for the free plan to $159 per month for the top-tier Business Elite plan. Most users choose plans between $17 and $36 per month for personal, small business, or ecommerce sites, billed annually. Additional costs may include domain renewal, apps, and transaction fees.
2. What is the cheapest plan to create a Wix website?
The most affordable paid plan is the Combo plan, which costs about $8.50 per month when billed annually and includes a custom domain, removal of Wix ads, and basic features suitable for personal websites.
3. Are there hidden or extra costs I should know about?
Yes. Common extra expenses include domain registration after the first free year (about $14.95/year), apps or plugins ($3-$20/month), premium templates, email services (Google Workspace at $6/month), and transaction fees for online sales (around 2.9% + $0.30 per sale). These can add up, so plan accordingly.
4. Can I start building my site for free?
Yes, Wix offers a free plan that allows you to build and test your website with ads and Wix branding. Upgrading to a paid plan is necessary for removing these restrictions and going live with a custom domain.
5. Which Wix plan is best for small online stores?
The Core plan ($29/month) is considered the best value for small ecommerce stores, supporting up to 50,000 products, multiple payment options, and basic analytics. For larger or growing stores, consider the Business or Business Elite plans.
6. Does Wix charge transaction fees?
Yes. Wix charges approximately 2.9% + $0.30 per transaction for online sales, regardless of your payment provider. This fee applies to all ecommerce plans.
7. How much does a custom domain cost after the first year?
Domain renewal typically costs about $14.95 annually for a .com domain, though prices vary by extension and registrar.
8. Can I upgrade or downgrade plans later?
Yes, Wix lets you change plans as your needs evolve. You can upgrade for more features or downgrade if your requirements decrease, but be aware of potential proration or renewal conditions
